Typography
Three distinctive typeface families make up Hiram’s visual brand identity: Andada, Minion Pro and Frutiger. Use these fonts throughout Hiram communication methods.
Andada and Minion Pro are a serif face.
Frutiger is a sans-serif typeface.
Arial and Times New Roman are acceptable typefaces when the Hiram branded fonts are not available. These are to be used sparingly.
Please Note
For access to or questions about licensed font usage, please contact our office for more information.
Colors
Primary Colors
Hiram College’s official colors are blue and red. Please use the specifications to the right when replicating our colors for print and web. In most cases, use the Hiram Blue as the predominant color. Using red predominantly tends to evoke an overly bold representation, though it may be appropriate in some cases. When using the colors blue and red together, a good guideline is 70/30, with blue being predominant. This is flexible.
| PMS: 654 CMYK: 100 87 33 23 RGB: 0 61 121 HEX: #003d79 
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PMS: 1955 CMYK: 26 100 65 31 RGB: 195 29 44 HEX: #c31d2c 
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WHITE CMYK: 0 0 0 0 RGB: 255 255 255 HEX: #ffffff 
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Secondary Colors
Use light blue, gray, turquoise and orange sparingly as secondary colors. Please use the specifications when replicating our colors for print.
| PMS: 278 CMYK: 42 17 0 0 RGB: 141 185 229 HEX: #8db9e5 
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PMS: 424 CMYK: 59 48 48 15 RGB: 108 111 112 HEX: #6c6f70 
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PMS: 3275 CMYK: 80 0 47 0 RGB: 0 181 162 HEX:#00b5a2 
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PMS: 165 CMYK: 0 74 94 0 RGB: 242 104 42 HEX:#f2682a 
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