Hiram College

Major and Minor Options

Marketing students have the option of pursuing a major or a minor in the department to help meet their future career goals.

Program Learning Outcomes

Upon completion of the program, students will:

  1. know marketing theory and be able to apply that knowledge to a wide-range of real-world marketing cases and experiences
  2. demonstrate interpersonal effectiveness in the pursuit of organizational goals
  3. demonstrate critical thinking skills
  4. engage in effective problem solving and decision making
  5. participate in activities promoting ethical citizenship
  6. demonstrate written and verbal communication skills
  7. demonstrate knowledge of current news and trends in marketing